So, what will we be doing on Wednesdays at Casa de Loca?
I’m thinking probably putting emphasis on MadBee Web Design. That means marketing myself more aggressively (not something I’m very good at or looking forward to).
The end of 2011 was pretty good, I know if I put some effort into it, 2012 will be better. And Wednesdays will be my day to do that. Today I’m going to start listing my services all over hell and gone and put together an advertising package – postcards, business cards, etc.
This afternoon I’ll make a list of local businesses that don’t have website and send out a bunch of postcards next Wednesday.
When I opened my nail salon (seems like a hundred years ago) I did something similar EVERY week. I would pore over the Sunday paper, make lists of all the newly engaged women and send them postcards with some deal to get their nails done for the wedding.
About once a month I’d go around to local businesses that might be frequented by women (gyms, the bridal salons, etc) and hang up posters offering specials.
I built up a pretty good little clientele that way.
Without the Internet :: gasp ::



